Motivating Generation Z: An intergenerational and gender-based evaluation using the 9M model. Entrepreneurial Business and Economics Review, Poland, v. 14, n. 2, p. 171–197, 2026. DOI: 10.15678/EBER.2026.140210. Disponível em: https://eber.uek.krakow.pl/index.php/eber/article/view/21777. Acesso em: 29 oct. 2026.