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The Role of the Top Management Team in the Choice of Entry Modes – Theoretical Perspective

DOI:

https://doi.org/10.15678/EBER.2013.010205

Abstract

Launching the process of internationalization is a critical decision, so using combinations of entry modes can be beneficial to sketch an easy and feasible international process. Members of TMT might have some special characteristics to achieve planned objectives and strategies and take appropriate decisions, especially combinations. The objective of the article is to present the main themes of the literature discourse on the role of entry modes and their combinations.

This paper discusses TMT’s characteristics that influence on the combinations of entry modes. The research design used here is qualitative because it attempts to describe the importance of these characteristics in as the alternatives in internationalization process.

The results indicate the importance of considering some characteristics of TMT, and combinations of entry mode as an option to internationalize.

Combinations of entry mode might enhance the firms’ internationalization strategies, making them more effective in the global environment. Knowing the relevant determinants of TMT will lead to more efficient strategies.

The originality of this work lies in studying some aspects of TMT to select combinations of entry modes which are suited in a given environment.

Keywords

internationalization, entry modes, top management team (TMT)

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Author Biography

Sara Jiménez Burillo

Bachelor of Business Administration (University of Castilla La Mancha, Spain); Master in Strategy of the company (University of Valencia, Spain); PhD student in Strategy and Marketing of the Company (University of Castilla La Mancha, Spain).

Juan J. Jiménez Moreno

Professor of University in the Area of the Business Administration at the Faculty of Economics and Business of the University of Castilla La Mancha (Spain). PhD in Economics and Business by the University of Castilla La Mancha (Spain); Degree in Economics and Business with Extraordinary Prize of Degree, by the University of Murcia (Spain).


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